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Author blog posts
Sarah Elizabeth

Sarah Elizabeth

Sarah is a Marketing Manager at Clearsale and has been with the company since 2012. During that time, she has developed deep knowledge about fraud prevention. She brings extensive expertise in planning, marketing, go-to-market strategy and sales experience, thanks to a background that spans financial planning, controlling and analysis. She previously spent 5 years with Proctor & Gamble, and she holds bachelor and master degrees in Business with great distinction from a top Brazilian business school.

[Infographic] Top Causes of Shopping Cart Abandonment

[Infographic] Top Causes of Shopping Cart Abandonment

With online consumers placing more than $9 trillion of merchandise in their shopping carts in 2017 alone, it’s clear there’s big money at stake in e-commerce retail.What you..

What Does an E-Commerce Fraud Prevention Solution Cost?

What Does an E-Commerce Fraud Prevention Solution Cost?

There are several factors that contribute to the cost of e-commerce fraud prevention solutions, which can make it difficult for e-commerce teams to know how much they can or..

How Stitch Fix Has Mastered the Art of Small Data

How Stitch Fix Has Mastered the Art of Small Data

When it comes to clothes shopping, finding the perfect-fitting pair of jeans or a figure-flattering dress can be nearly impossible for many people, especially when shopping..

Can Strong Customer Authentication (SCA) Hurt Your Online Store?

Can Strong Customer Authentication (SCA) Hurt Your Online Store?

With an eye toward improving the security of online sales, the European Union is implementing new rules for Strong Customer Authentication (SCA) on Dec. 31, 2020.

From Singles’ Day to El Buen Fin: Online Shopping Holidays Around the World

From Singles’ Day to El Buen Fin: Online Shopping Holidays Around the World

Holiday shopping is big business in the United States, and the 2019 season was no different. Even with six fewer shopping days between Thanksgiving and Christmas, U.S...

The Three Types of E-Commerce Fraud

The Three Types of E-Commerce Fraud

As e-commerce continues to grow in popularity, so has fraud: Merchants overall saw 35% growth in e-commerce fraud over the last year — 43% for mid to large e-commerce..

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e-Commerce SEO Trends Merchants Need to Know in 2020

e-Commerce SEO Trends Merchants Need to Know in 2020

Did you know Google makes more than 3,200 algorithm changes per year? No wonder it’s so hard to keep up with SEO when you’re running an online business.

5 Tips to Attract High-Fashion Buyers to Your Online Store

5 Tips to Attract High-Fashion Buyers to Your Online Store

When it comes to luxury fashion, customers can be particular. And high-fashion buyers? Even more so. Loyal to their trusted brands, fashion buyers know what they like and are..

Should You Require Two-Factor Authentication for Your Online Store?

Should You Require Two-Factor Authentication for Your Online Store?

As more and more consumers are placing online orders, merchants are having to step up their e-commerce game, making sure the browsing and checkout process is seamless for..

Where to Start if You Aren’t Measuring E-Commerce Fraud KPIs

Where to Start if You Aren’t Measuring E-Commerce Fraud KPIs

Numbers don’t lie, right? So when it comes to the health of your business, you’ve just got to know your numbers. After all, you can’t approve more orders and get more sales if..

How to Improve Your Instagram Shopping Experience

How to Improve Your Instagram Shopping Experience

A few weeks ago, we introduced eight tips to help businesses start selling on Instagram. From fine-tuning product photos to using hashtags, these simple strategies will help..

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Dynamic CVV Verification: Helpful Tool or Too Much Trouble?

Dynamic CVV Verification: Helpful Tool or Too Much Trouble?

Credit card technology has come a long way from the olden days when the merchant would slide a customer’s card through an imprint machine and then hand the customer a carbon..

Address Verification System FAQs

Address Verification System FAQs

When it comes to Address Verification Systems (AVS), you likely have questions. After all, AVS are supposed to be a way that your e-commerce website can make sure that..

Warning: High-Risk Merchant Accounts Are Being Shut Down

Warning: High-Risk Merchant Accounts Are Being Shut Down

For an e-commerce merchant, the ability to process credit card, debit card and ACH transactions is absolutely critical. But if you’re considered a high-risk merchant account,..

How ClearSale Fraud Analysts Make Their Decisions

How ClearSale Fraud Analysts Make Their Decisions

At ClearSale, we get that as an online merchant, your goal isn’t first and foremost to stop fraud.

E-Commerce Fraud Prevention Consulting Options for Large Businesses

E-Commerce Fraud Prevention Consulting Options for Large Businesses

Most e-commerce fraud prevention vendors talk about their comprehensive outsourced solutions. However, what about businesses that are already running an in-house fraud program?..

The Best e-Commerce Platforms for Small and Medium Businesses

The Best e-Commerce Platforms for Small and Medium Businesses

If your business isn’t online, you’re missing a big part of the shopping action: In 2019, an estimated 2-3 million e-commerce companies sold products and services online, with..

New Data: Balancing False Declines and Fraud Prevention

New Data: Balancing False Declines and Fraud Prevention

Despite the online industry’s best efforts, new data reveals that both e-commerce fraud and the persistent problem of false declines continue to threaten retailer profits.

19 Top E-Commerce Blogs Every Internet Retailer Should Follow

19 Top E-Commerce Blogs Every Internet Retailer Should Follow

E-commerce retailers today are busy. So busy, in fact, that the last thing on their minds and in their packed schedules might be keeping pace with the latest emerging trends,..

How to Scale Your E-Commerce Fraud Protection as You Grow

How to Scale Your E-Commerce Fraud Protection as You Grow

Growth is the ultimate business goal for most (if not all) online merchants. But growth can be a double-edge sword, bringing a host of new problems with it. The operational..

Why E-Commerce Fraud Protection Is Different During the Holidays

Why E-Commerce Fraud Protection Is Different During the Holidays

The holiday season is make-or-break time for e-commerce retailers. Unfortunately, the holiday season also attracts savvy fraudsters who anticipate that many merchants will be..

Are High Decline Rates Causing You to Leave Money on the Table?

Are High Decline Rates Causing You to Leave Money on the Table?

Most e-commerce merchants are aware of the risks that fraud and chargebacks pose to their business. But what they might not realize is that false declines are a far bigger..

E-Commerce Fraud Risk: Venezuela

E-Commerce Fraud Risk: Venezuela

While it’s expected that transactions originating from foreign IP addresses are risky, many e-commerce merchants don’t realize just how risky they can be. Experian reports that..

How to Avoid Travel Industry Chargebacks

How to Avoid Travel Industry Chargebacks

The U.S. travel market was forecast to top $370 billion by the end of 2018 — representing a 5% growth over 2017. Disposable income, developing markets and increased curiosity..

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