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Author blog posts
Bruno Farinelli

Bruno Farinelli

Fraud Analytics and Management expert, Bruno is really passionate about 2 things: fighting fraud and developing people. He joined ClearSale Brazil (one of the fastest SME growing companies in Brazil) in 2012, after previous experience with biometrics and browsing behavior. He quickly became a key participant in one of the most successful cases the company has, by using his extensive knowledge in anti-fraud practices to increase our client's revenue while drastically reducing their chargeback levels. In 2015, Bruno was invited to build the Fraud Analytics department for ClearSale in USA, using all of his previous experiences in Brazil (one of the riskiest markets in the world) to help US merchants. Bruno holds a Bachelor's degree in Statistics from one of the Best Brazilian Universities (UNICAMP - Universidade Estatual de Campinas) and an MBA in Business Intelligence from one of the most well-known Technology Institute in Latin America (FIAP - Faculdade de Informática e Administração Paulista).

ClearSale Named Top Performer in Customer Success Report

ClearSale Named Top Performer in Customer Success Report

Are Your Chargeback Rates Too High?

Are Your Chargeback Rates Too High?

Planning for a Magento Migration: Moving from Magento 1 to Magento 2

Planning for a Magento Migration: Moving from Magento 1 to Magento 2

Everything Merchants Need to Know About 3D Secure

Everything Merchants Need to Know About 3D Secure

Why Fraud Rules Are Ruining Your Online Customer Experience

Why Fraud Rules Are Ruining Your Online Customer Experience

[Trend Alert] Preventing BOPIS Fraud

[Trend Alert] Preventing BOPIS Fraud

When to Dispute a Chargeback and When to Issue a Refund

When to Dispute a Chargeback and When to Issue a Refund

4 Ways to Optimize Your Online Store for Voice Search Commerce

4 Ways to Optimize Your Online Store for Voice Search Commerce

Evidence You’ll Need to Dispute a Chargeback

Evidence You’ll Need to Dispute a Chargeback

Black Friday and Cyber Monday: How to Protect Your Online Store from Fraud

Black Friday and Cyber Monday: How to Protect Your Online Store from Fraud

How Will Europe’s New Strong Customer Authentication Rules Affect You?

How Will Europe’s New Strong Customer Authentication Rules Affect You?

Using Predictive Analytics for e-Commerce Fraud Detection

Using Predictive Analytics for e-Commerce Fraud Detection

How Fraud Detection Rules Can Help — or Harm — Your Business

How Fraud Detection Rules Can Help — or Harm — Your Business

8 Ways to Leverage Big Data for e-Commerce

8 Ways to Leverage Big Data for e-Commerce

Could a Magecart Attack Hit Your E-Commerce Website?

Could a Magecart Attack Hit Your E-Commerce Website?

5 Ideas for Improving E-Commerce Customer Service During the Holidays

5 Ideas for Improving E-Commerce Customer Service During the Holidays

IoT and e-Commerce: Weighing the Risks and Benefits

IoT and e-Commerce: Weighing the Risks and Benefits

What Is Address Verification Service (AVS)?

What Is Address Verification Service (AVS)?

What Is the Visa Chargeback Monitoring Program?

What Is the Visa Chargeback Monitoring Program?

How Retailers Can Prevent & Fight Debit Card Chargebacks

How Retailers Can Prevent & Fight Debit Card Chargebacks

Understanding Visa Chargeback Time Limits

Understanding Visa Chargeback Time Limits

5 Mistakes Merchants Make When Disputing Chargebacks

5 Mistakes Merchants Make When Disputing Chargebacks

Chargeback Fees: What Do Chargebacks Cost?

Chargeback Fees: What Do Chargebacks Cost?

7 Innovative Examples of IoT e-Commerce

7 Innovative Examples of IoT e-Commerce

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